How Do I Choose Which Affiliate Network to Work With?

Next week I’m going to New York for the Affiliate Summit East 2011. This year, keynote speakers include Marc Ostrofsky, Will Reynolds and Bryan Eisenberg. It is not surprising that, as usual, all the big affiliate networks will be in attendance. They will all share the same, simple goal; to recruit more affiliates to their network. Some of these networks don’t even really care about the new affiliates they recruit, as they are just part of their show.

When I choose which network I want to join, my priority is to make sure that I will get on with the people I will work with. Although I do not expect to get special treatment from them from day one, I always make sure that I am on the same page as them. I definitely recommend that you do this too.

I’m really interested in technology and I care about the technology I will work with with the affiliate network. The big networks often have their own unique systems that allow you to set your own settings to use in your day-to-day work. I like to automate some of my work. Therefore, having a decent level of technology on the affiliate network is essential. This helps me to get better results on my end more easily. In turn, I work more effectively for the network. Everybody wins.

You should also make sure that the payment schedule works with your current situation. Cash flow is something that you will become familiar with very fast, especially if you are working with a pay-per-click system. Some affiliate networks pay once a month, others every fortnight and some on a weekly basis. The type of payment system could have a great impact on your ability to grow your business.

My final consideration when picking an affiliate network is one that is very important to me. Some affiliate networks are fully aware that certain products they are working with have a bad reputation and that lots are complete scams. I never work with scam products, so I stay away from networks that do. I don’t believe in making money by effectively stealing someone’s hard-earned cash.

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