For years affiliate marketers and website owners have to follow some restricted rules in order to avoid what so called duplicated content.
Duplicate content is a term that refers to a situation where the same webpage content can be found in several places over the net. Search engines like Google developed algorithms in their efforts to [...]

When I launch an affiliate campaign I am trying to look ahead. One of the things that I’ve learned during the years is to develop my own website rather to use direct linking.
I do use direct link in rare occasions, mostly for seasonal products. But even for seasonal campaign eventually I do develop a [...]

Nofollow is an HTML attribute value used to instruct search engines link Google that a hyperlink should not influence the link target’s ranking in the search engine’s index. It was first introduced by Google in 2005. Since then many SEO expert keep talk about it and the way Google use it.
Only lately Google launches a [...]

What should I use: .php, .asp, .html or .htm.
The answer is simple: it doesn’t matter at all !!!
I hear people talking about the preferred file extension to a website pages. Which extension has the most impact on the page ranking? If you are a newbie you will find it hard to believe, but this kind [...]

In the last few weeks I found myself talking with many webmasters about the effectiveness of backlinks. As Google keep updating their algorithm there is a common belief that links are no longer effective as they use to be in terms of SEO (Search Engine Optimization). My answer was and still remains that same: To [...]