In the last few days I’ve been doing some research about the landing page quality score. It’s all started when I’ve tried to set a PPC campaign to one of my websites. It’s an old website with lots of backlinks. This website ranking is very high for some competitive keywords. I am getting a lot [...]

When you are setting your PPC campaign you have the option to use several matching type: broad, exact and phrase. If you are using Google Analytics to track your campaigns conversion rate you will notice that in Google Analytics report you see only the phrase that you set within the PPC campaign. You don’t see [...]

Before you are going to read this long post allows me to clarify something. If this is the first time that you are hearing the following theory you might find it hard to believe. However, if you will pay attention to the details you will notice that no trick included. It’s a pure math. Have [...]

I heard about EfficientPPC few weeks ago from one of my colleague. Until a week ago I didn’t run PPC campaigns. Most of the traffic to my websites is purely organic. However, when I was in Las Vegas, attending at the Affiliates Summit, I heard too many affiliates discussing about their profitable PPC campaigns. I’ve [...]

Don’t get me wrong I am neither an affiliate nor a Super Affiliate and the title is just to grab you attention. I am a beginner affiliate who hope to be a Super Affiliate In my last visit at the Affiliate Summit in Vegas I heard lots of stories and met some super affiliates that [...]