Few days ago Google announced about a new AdWords feature – View-through conversion reporting. It’s allowing advertisers to check the efficiency of their display ads in terms of impressions rather than click through. Even if the user did not click on the ad, Google still allow the advertiser to measure its effectiveness based [...]

A good affiliate campaign includes three critical elements: traffic, landing page and a good converting product. Most of the affiliates are focusing about the traffic. Some understand the importance of the landing page and even less are trying to understand the benefit of the product vs. other competitors’ products.
In this post I would like to [...]

Three weeks ago I had my first Google Slap.  I am doing PPC for many years now, and it’s the first time that I experience what so called the “Google Slap”.
For those of you who are not familiar with this term, Google Slap is a situation where for a specific domain (at least in my [...]

About a year ago I have decided to expand my income resource. Until that day most of my affiliate income came from websites with organic traffic.
Yes, back in the old days it was very easy to get a high ranking on all of the top three search engines. Most of you will find it hard [...]

John Chow published a review about the new version of SpeedPPC: Pay Per Click Marketing 72,500% Faster. SpeedPPC is a useful tool to those who use the long tail strategy. With SpeedPPC you can create a complete PPC campaigns within few minutes.
In the past I talked about EfficientPPC which is another great software (and cheaper) [...]