It’s time to visit at the A4U Expo in London. Affiliate Summit is great, Affilicon is awesome as well, but I am always looking to expand my options and the A4U looked like a good way to deep my knowledge and my business connections within the European affiliate market.
So I found myself in London, at [...]

Few days ago Google announced about a new AdWords feature – View-through conversion reporting. It’s allowing advertisers to check the efficiency of their display ads in terms of impressions rather than click through. Even if the user did not click on the ad, Google still allow the advertiser to measure its effectiveness based [...]